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BUS435 Social Enterprise

Unlike traditional business entrepreneurs, whose bottom-line concerns are financial, social entrepreneurs are focused on generating social value—but not at the expense of producing revenue. Social enterprises are different than charities, and the most successful ones don’t rely primarily on donations to subsidize their efforts. They make money. They improve systems. They change lives. (4 credits)

In this class, students will:

  • Understand social entrepreneurship, including how to initiate and implement social enterprises, by studying successful cases of “business as mission”
  • Learn to develop a business plan that includes strategies for marketing, organization and finance
  • Understand how to generate, utilize and control the resources necessary for building a growth-oriented venture—and then be able to predict and subsequently analyze the venture’s success
  • Develop a “kingdom perspective” on job creation and fostering vibrant, sustainable and fulfilling economic activity

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